Yesterday, Paramount launched a social media campaign encouraging people to tweet which Turtle "team" they are on through the website TurtleReveal.com. Once a Turtle reached an unspecified threshold of votes, a new character poster for the upcoming Teenage Mutant Ninja Turtles movie would be revealed. Once all four posters were revealed, a new "exclusive" trailer was promised. By the end of the day, the Leonardo, Michelangelo, and Raphael posters had been revealed. Donatello was then revealed this morning.
And, as promised, the reveal of all four posters was followed up with the release of a new trailer.
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